#mazdasxsw

photos: Gorilla vs. Bear x Hype Machine SXSW 2016
photos: Gorilla vs. Bear x Hype Machine SXSW 2016
photos: Gorilla vs. Bear x Hype Machine SXSW 2016
Our official Gorilla vs. Bear 2016 SXSW showcase at Mazda + Hype Machine's Hype Hotel offered a glimpse into the future of pop music on a beautiful Thursday night in east Austin, from Negative Gemini's frenetic, club-ready experimental electronic pop that began the evening (I heard at least a few people compare her vibe to an early Grimes set circa 2011) to headliner Charli XCX's first-ever, next-