A year and a half later, the song finally gets an (amazing) official video. Directed by Isaiah Seret.
[via boing boing]
“amazing” re-appropriation of an cult that killed 900 people, but hipsters hate historical context. i believe it’s called the “indian headdress principle”
not that you give a shit, but read the director’s statement: http://www.boingboing.net/2011/07/13/cults.html
so just because he acknowledge’s the issue he’s off the hook? This band is just trying soooo hard to stay relevant having only released one good song. I predict their full length will be heavy on 9/11 imagery (it worked for giuliani)
no, the vid was approved by the jonestown survivors. if they liked it, you probably don’t need to feel offended for them. also Cults’ full-length has been out for a while, it has more than one good song
Approved by the survivors… right… how many people was that (giving approval) exactly??? Over 900 people were murdered… did their families all approve too? dubious. nice example of the few speaking for the many, so we all are lulled into thinking hey! it’s ok, the director said so.
How about the fact that there’s nothing particularly offensive about their reappropriation of the footage? Is it offensive when pbs airs the doc? Is it the context you find offensive?
Personally, yes. It’s all bout the context.
videos dope. i know that its controversial, but i like it.
Not that great of a video.
I assume this video’s all about the idealism that accompanies cult membership, etc., but it still brings up the specter of mass murder, and so it kinda ruins the song for me (though I can’t deny it’s a well done video). I’ll try to forget I ever saw it, so that I can hopefully go back to imagining beach parties when I hear the song.
Also: is it just me, or is there a curse on bands that get wayy too literal w/ their band names? Seems like they’re painting themselves into a corner w/ stuff like this.
Regardless of whether you understand the “historical context”, or, are even a fan of the music/band, this video is moving.
The Jonestown Doc (PBS) is definitely worth watching if you haven’t seen this footage in its original context.
What will these privileged hipsters think of next.
good video. reminds me of weezer’s buddy holly / putting a band into old footage. i’m a history major and studied this cult in college in depth. very interesting / look into it / it’s crazy. at the same time, i think cults LP is waning / isn’t as great as people say. 3-4 solid songs but the rest does sort of start to sound similar. i think 2011 is a year for hip hop, not indie pop imo.
Nice tune, but isn’t the chorous nicked from the Norwegian entry for the 1980 Eurovision Song Contest? http://www.youtube.com/watch?v=A9xLMWBZh_Q
lol i saw dis shit on MTV yesterday at my college orientation
Absolute garbage. Telling the story of the Jonestown massacre via recorded images is entirely different than appropriating that footage so that a bunch of talentless idiots can promote their horrible album. The video is an excuse to play dress up and attract attention – except that the images include hundreds of children who died terrible, painful, pointless deaths.
What will be next, 9/11 footage?!
For me, the most problematic aspect of this video is the news footage. It frames the song as a direct commentary on the cult and massacre, reminiscent of a song like “Ohio” by CSNY; however, this song has absolutely nothing to do with the video’s subject. Therefore, it is completely understandable that many would interpret it as exploitative. Case pretty much closed – it’s going to be divisive.. In my opinion, it just doesn’t warrant the controversy in the same way a challenging piece of art does.
Totally in love with this song/video! You can get the whole album super cheap on Amazon this month, too http://www.amazon.com/Cults/dp/B0052BDVTY/ref=tmm_msc_title_0?ie=UTF8&qid=1310396379&sr=1-1
i think anything to help us remember the tragedy is a good thing. that documentary was one of the horrifying things i have ever seen.
Seems a touch pretentious honestly. The music isn’t all that great either.
Just my .02 though.
Love Cults. Love their brand of indie-pop. Super catchy and perfect for the summer. They deserve all the recent hype they’ve been getting. Can’t wait to catch them on their tour with Foster the People
another video made by cult-footage. Better made though.
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